When planning for the 15th annual Karen's Gift fundraiser for The Karen Wellington Foundation, it was an opportunity for us to expand the new brand design into a fun party theme that included the new look, tone, and feel, while creating a fun destination/road trip vibe that made you want to put the top down and hit the road. The vintage car was the main visual, supported by several destination backdrops that served as locations within the event for fun photo ops, and even more fun drinks & snacks.